Variant

Plan Hidrico: Water at the Foot of the Volcano

 

PLAN HIDRICO:
WATER AT THE FOOT OF THE VOLCANO

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CHALLENGE

Help the Comisión de la Cuenca de los Ríos Amecameca y la Compañía successfully advocate for a reversal of the environmental damage caused by draining the Amecameca River Basin and promote a more sustainable solution based on a report developed by scientists, academics, and the communities living in the Basin, that up until our collaboration was not getting very much visibility or traction.

SOLUTION

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Develop a video based campaign for use by local communities, the Comisión de la Cuenca de los Ríos Amecameca y la Compania and other stakeholders to advocate more successfully for sustainable solutions to reverse the environmental damage to the Basin caused by draining its water.

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OVERVIEW

This video presented the many sustainable solutions to reverse the course of environmental degradation in a water basin that serves Mexico City. It was used at community meetings and individual meetings with local authorities and other stakeholders and helped to promote a plan developed by scientists and academics to halt the environmental degradation in the River Basin in favor of affordable and more sustainable solutions.Created with the New Media Advocacy Project. Available in English and Spanish

SELECTED PRESS COVERAGE

Sin Embargo MX